Business brains get on bikes for charity
Posted on: August 22nd, 2011 by Joe Waugh No Comments

Five enterprising industry moguls are leaving their comfort zones far behind them this summer, getting out of the office and onto the road for a very worthy cause.

Members of the Young Entrepreneurs Trust are taking on a challenge of a more physical nature this month, with a coast to coast bike ride on Hadrian’s cycleway. As the name suggests, this route follows much of the length of famous Northern landmark Hadrian’s Wall, once the most heavily fortified border the Roman Empire, now an important heritage site. Their journey begins at Glannaventa, the remnants of an important Roman naval base located in the small village of Ravenglass in Cumbria. They will complete the trip at Arbeia, a large Roman fort in South Shields, once the maritime supply route for Hadrian’s Wall itself. The team of nine, five members of the young entrepreneurs and four friends, will cycle a daunting total of 174 miles over five days, all to raise money for the Northern branch of famous children’s charity, The Variety Club, which supports sick, disabled and disadvantaged children throughout the region. The ride begins on the 13th of August, and is due to be completed on the 17th.

The cyclists have been training hard, but their trusty wheeled steeds also need to be in tip-top shape for the expedition, so they are lucky enough to benefit from the expert support provided by M Steels cycles, Gosforth. The shop will loan the group two hybrid cycles, bikes which are specifically designed to combine the best elements of mountain bikes, tourers and racing cycles and are perfect for leisure riding and longer treks like this one. The other six cycles that will be taken on the ride are to be checked and serviced by M Steels completely free of charge. But it doesn’t stop there- to ensure every rider is correctly kitted out for the journey the store will also provide a generous 20% discount off before their trip. And just to help the group look the part, they will receive eight free logoed t-shirts to don for photos before the off, and then wear as required on the ride itself.

Will Ryles, member of the Young Entrepreneur Trust says:

“We’re all looking forward to the trip over this beautiful area, and we’ve been riding regularly to get fit for the distance. It’s actually been a lot of fun and I think some of us will be cycling a lot more regularly in future! We’re really grateful to M Steels for their help and support on this trip as they have made the planning and preparation so much easier.”

Joe Waugh, from M. Steel Cycles responded:

“It’s been an absolute pleasure to support the Young Entrepreneurs in their ride for such a worthy cause. Everyone at M Steels is happy to do everything we can to help them out.”

Chairman of the Variety Club for the region Bob Gladwin said:

“We wish the cyclists good luck on their trip and would like to thank them for choosing to support our charity with their fundraising. The donations we receive will help many deserving youngsters here in the North East to have a better quality of life.”

To support the cyclists contact Will Ryles on 07501 466 235 or alternatively, you can email him at wryles@dovcor.com. The Young Entrepreneurs Trust (YOT) is a support network for young people running businesses in the UK and runs events in the North East. They can be visited online at www.youngentrepreneurstrust.org.uk. More information on the work of the Variety Club in the region can be found at their site www.varietyclubnorth.org.uk. M. Steel Cycles in Gosforth caters for cyclists at all levels, from amateur to professional, and he and the team are always happy to offer advice on all cycling-related subjects. Customers can call into the shop, telephone 0191 285 1251 or visit online at www.msteelcycles.co.uk.

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